To gain maximum engagement between the public and your brand, it takes more than a sign on your storefront and word of mouth. Strategically marketing your small business across all platforms is key. Branding is a necessary part of succeeding in...
Businesses strive to become the leaders in their industry: the name that people recognize when they think of a brand. Seventy seven percent of people refer to name brands, rather than specific objects, when they talk about certain products. Many...