Leslie Keane

Leslie Keane

Leslie joined the Meredith Las Vegas Team as Research Director in August 2020. Having worked in various market sizes across the US, Leslie is adept at understanding the nuances in different markets and works with clients to provide them with relevant and actionable research data. She has many analytic resources available to her and utilizes them to help the Meredith Las Vegas team and our valued clients with key aspects of marketing campaigns.

Recent Posts

Direct Mail vs. Email Marketing

When it comes to marketing your brand, direct mail and email marketing are some of the best ways to get your message directly in front of your target audience. Putting your ad right into their inboxes, either physically or digitally, almost...

Should You Use Ratings or Impressions to Measure Campaign Results?

It is important to understand the best way to measure your campaign results in order to gauge the effectiveness and ROI of your ad campaigns. However, it's essential to know which metrics to look at when measuring ad performance. 

Two key...