The Importance of Advertising Consistency

A strong marketing strategy doesn't stop and start based on how things are going or even what promotions you're running. It's consistent. Your company should always be sending out a consistent message to your audience in good times and bad....

The Biggest Lies About TV

When you think about the transformation of the television set - bulky cubes with black and white pictures and antennas on top, to the now sleak, flat and crystal clear 4k picture - it’s pretty remarkable. Especially when you consider that through...

Generating Revenue: TV is Still The Answer

Many marketers agree that television is the way to go when advertising. Watching something on TV is not only engaging and memorable, but more popular than any other type of content out there. However, what many fail to recognize is that TV...

Top 11 Advertising Ideas for Mortgage Loan Officers

Just like the most important factor in real estate is location, the most important factor to a mortgage loan officer’s success is branding. Think about this. All loan officers are selling the same product for pretty much the same price. So what...

Why Your Law Firm Needs to be Advertising on TV

Typically a legal dispute is unexpected and costly! And unlike a mechanic or doctor - many people don’t have a preferred attorney on hand. As a result, most people who need legal help end up contacting the first lawyer they can think of - which...

5 Important Reasons Why Social Media Advertising Is Not Enough

Social media provides an amazing platform for reaching your audience and staying connected. Today's businesses have more access to their customers than ever before. They have more information about what their customers need and can gather more...

Marketing to Millennials Through Blogs: What You Need to Know

Blogs have seen significant increases in popularity, and can be an excellent tool for marketers looking for new ways to connect with millennial members of their audience. Millennials are more likely to do extensive research before making a...

The Value of Aligning Your Business with Local Las Vegas Sports

Sports fans are eagerly anticipating the start of the new season and the return of the sports they love. For businesses looking for new, creative advertising opportunities, sports can prove incredibly beneficial. Aligning your brand with sports...

Does Broadcast TV Still Work?

Many people wonder with so many options in the streaming space whether broadcast television still works. Are cord-cutters interfering with the ability of broadcast television to accomplish an effective return on your marketing investment? Can you...

Creative Ways Your Business Can Get Involved With Las Vegas City Sports Right Away

With sports abruptly canceled due to the pandemic, most sports fans are incredibly eager for the upcoming seasons. By aligning your brand with Las Vegas sports, you can help generate more engagement with your brand and business as well as...