Why the Supply Chain Crisis Shouldn’t Put the Brakes on Your Advertising

The auto chip shortage and supply chain crisis are creating severe inventory shortages, especially for auto dealers and furniture stores. While waiting for supplies and products, you may be wondering is it worth it to keep advertising? The short...

Eat, Sleep, Sell and Advertise! Why Marketing Should Be a Constant in Your Business Plan!

Long-term marketing is no longer simply a nice thing to have; it's a crucial part of growing your business. Building a budget with long-term branding in mind promotes sustainability and increases your customers' lifetime value. Here are some...

Reach a Massive Audience with these Pro Tips

Millions of people use Facebook each day, but you can't rely on this platform alone to reach a mass audience. TV’s a much better marketing medium, reaching up to 84% of consumers last year. Here are some tips on how to reach a mass audience with...

7 Marketing Tips that Create a Meaningful Community Connection

Having a quality product is no longer enough to encourage sales. Consumers are prioritizing purpose-driven companies when making their purchasing decisions. It not only makes them feel good for supporting a brand that is committed to making a...

How to Position Your Brand for Holiday Shopping Season Success

Believe it or not, this holiday shopping season will be the first major shopping season since the pandemic. Last Fall was an unexpected boost for many businesses, but this Fall is predicted to top it. More people are moving away from uncertainty...

Benefits of Continuing to Advertise When Times Are Good

When sales are down, it makes sense to start advertising as soon as possible.  Reasons being...

  • If you don't advertise your business, consumers won't know you exist. 
  • You have to spend money generating awareness in order to make money. 
  • You...

Recruitment Marketing: How to Build Your Employer Brand and Win Talent

Considering we have now entered one of the most concerning talent shortages — and are expecting it to only get worse with time — it is more important than ever to ensure your company is in a position to overcome this challenge. Millions of...

OTT Ad Tips and Tricks

There's no denying the explosive power of over-the-top (OTT) anymore — from increasing subscriptions and advertising budgets to ever-evolving technological advancements. OTT is here to stay, benefiting companies with hyper-targeting,...

Home Improvement is HOT in Las Vegas and Now is the Time to Advertise!

A lot is changing in the home improvement market (for the better!), and your advertising must get ahead to keep the advantage over your competition in Las Vegas. There is no better time than now to strike with a marketing strategy that's sure to...

What Is a Lifestyle Segment, Anyway? (And How to Schedule One)

An interview segment on MORE Local. Las Vegas. featuring your business has many benefits, including help with exposure, becoming known in the community, and helping the audience get to know what your company offers. There isn't much that can...